Notcoin Jumps 35% as NOT Sets New All-Time High

What's NOT to love? Notcoin, the play-to-earn Telegram cryptocurrency game, saw its token set a new all-time high of $0.01244 early Thursday morning.

It's already retreated slightly, but the current Notcoin price of $0.01199 means it's comfortably 35% higher than it was this time yesterday and 129% higher than it was this time last week. Over the past day, NOT has seen $1.3 billion worth of trading volume—approximately 42% of it originating from the NOT/USDT trading pair on Binance.

In fact, the Notcoin frenzy has been enough to make it the 7th most traded asset on Binance. In the past day, it's done more volume than any Solana, Dogecoin, or XRP trading pair, according to CoinGecko data.

Two days ago, NOT had only just become a top 100 asset and reached a $1 billion market capitalization. But it's now climbed the charts to become the 81st largest asset and reached a $1.2 billion market cap, according to CoinGecko data. The team also bragged that NOT has 1.6 million onchain holders—more than meme coin darlings Shiba Inu, BONK, or Pepe.

Telegram-based "social clicker" game Notcoin allows users to earn its in-game NOT token by clicking on a gold coin displayed on-screen, with additional rewards available for completing quests and making use of "boosts." On Thursday morning the project reminded its community that holders will have until June 16 to claim their earnings.

The Notcoin team on Twitter that users earned more than 56 million NOT tokens, equal to roughly $700,000, in the past week.

Excitement for the Telegram game has been spurred along by the launch of "earning missions," which allow players to collect passive NOT token rewards. The missions usually require players to be active in partner project communities and their earnings are determined by a player's in-game level, which is based on how much NOT they've staked.

Notcoin's airdrop earlier this month put it at the top of the list of biggest gaming token launches by market cap in 2024. The runners-up are Pixels (PIXEL), which peaked at $731 million according to CoinGecko, and Saga (SAGA) at a peak cap of $684 million.