Vivendi Web3 Lead: 'There's No Ethical GenAI if You Don't Protect Content'

Fabien Aufrechter, VP of Web 3.0 at Vivendi, joined Rug Radio's Farokh aboard the Joker Odyssey at Cannes Lions to discuss the media group's plans for a global digital copyright, and how token-gated media will lead to the end of third-party cookies.